Vidyasyahadri ...
Smilansky, Shirra

Experiential marketing: a practical guide to interactive brand experiences by Shirra Smilansky - 2nd ed. - London: Kogan Page, 2018. - xv, 304 p. ; 23.4 cm.

9780749480967

Branding (Marketing) Target marketing

658.8 / SMI

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