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Consumer behaviour: building marketing strategy / (Record no. 27098)

000 -LEADER
fixed length control field 00468nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 27126
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181215s9999||||xx |||||||||||||| ||und||
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834 2
Item number HAW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 ## - TITLE STATEMENT
Title Consumer behaviour: building marketing strategy /
Medium Textual Documents
250 ## - EDITION STATEMENT
Edition statement 9th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Tata McGrow- Hill ,
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent xii 300p. ;
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Consumer behaviour
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Kuvempu University Library Kuvempu University Library 2018-12-16 658.834 2 64714 2018-12-16 2018-12-16 Books

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