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Marketing management: process and planning (Record no. 56572)

000 -LEADER
fixed length control field 00438nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 56119
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181215s9999||||xx |||||||||||||| ||und||
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, R C.,
100 ## - MAIN ENTRY--PERSONAL NAME
Relator term Editor.
245 ## - TITLE STATEMENT
Title Marketing management: process and planning
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Alfa Publications,
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent vii, 304p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jain, T C,
700 ## - ADDED ENTRY--PERSONAL NAME
Relator term Editor.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Kuvempu University Library Kuvempu University Library 2018-12-16 Gyan Book Distributors 1 658.8 97477 2023-09-29 2023-09-06 0.00 2018-12-16 Books

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