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Advertising and media research (Record no. 92314)

000 -LEADER
fixed length control field 00524nam a22002057a 4500
001 - CONTROL NUMBER
control field 115260 (T)
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200604124652.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200604b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781788822794
040 ## - CATALOGING SOURCE
Transcribing agency KUL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Item number HAM
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Hamilton, Justice
245 ## - TITLE STATEMENT
Title Advertising and media research
Statement of responsibility, etc Justice Hamilton
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Waltha Abbey Essex:
Name of publisher ED-Tech Press,
Year of publication 2018.
300 ## - PHYSICAL DESCRIPTION
Number of Pages viii, 303.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Mass media
-- Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Accession Number Price effective from Koha item type
        Kuvempu University Library Kuvempu University Library 2020-02-26 302.23 HAM 115260 (T) 2020-06-04 Reference

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