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Strategic brand management:building, measureing and managing brand equity /

Edition statement:2nd ed. Published by : Prentice-Hall of India , (New Delhi :) Physical details: iv,186p. ;

Subject(s): Product management

Year: 2003

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Books	Kuvempu University Library	658.827 (Browse shelf)	Available	61060
Books	Kuvempu University Library	658.827 (Browse shelf)	Available	64695
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