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Advertising:theory and practice /

Edition statement:5th rev. ed. Published by : Himalaya Publishing House , (Mumbai :) Physical details: xv,621p. ;

Subject(s): Advertising

Year: 2001

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	659.1 (Browse shelf)	Available		65140
Books	Kuvempu University Library	659.1 (Browse shelf)	Available		65139

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Previous	659.1 Advertising.	659.1 Advertising:planning and implementation /	659.1 Advertising:theory and practice /	659.1 Advertising:theory and practice /	659.1 Advertising promotion and new media /	659.1 Advertising and promotion:an integrated marketing communications perspective /	659.1 Foundations of advertising-theory and practice /	Next

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