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Effective promotional planning for e-business: a practical guide to planning and implementing a promotional plan that works /

Edition statement:1 Published by : Butterworth Heinemann , (New Delhi :) Physical details: xxv,765p. ;

Subject(s): Promotion-Planning,Marketing communication

Year: 2002

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	658.312 6 (Browse shelf)	Available		75412

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