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Strategic Marketing Management: planning implementation and control /

Additional authors: Gilligon, Colin.

Edition statement:2nd ed. Published by : Viva Books , (New Delhi :) Physical details: NULL ;

Subject(s): Marketing

Year: 1999

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	658.8 (Browse shelf)	Available		71012

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Previous	658.8 E-commerce: fundamentals and applications /	658.8 International marketing /	658.8 Winning the marketing war: a field manual for business leaders /	658.8 Strategic Marketing Management: planning implementation and control /	658.8 Services marketing: integrating customer focus across the firm	658.8 Services marketing: integrating customer focus across the firm	658.8 Global marketing management /	Next

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