Normal view MARC view ISBD view

Basic marketing: a global managerial approach /

Additional authors: Mccarthy, E Jerome.

Edition statement:15th ed. Published by : Tata McGraw-Hill , (New Delhi :) Physical details: 297p. ;

Subject(s): Marketing

Year: 2006

Tags from this library: No tags from this library for this title. Log in to add tags.

average rating: 0.0 (0 votes)

Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	658.8 (Browse shelf)	Available		76053

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.8 E-commerce: fundamentals and applications /	658.8 Strategic marketing: making decisions for strategic advantage /	658.8 Introduction to marketing theory and practice /	658.8 Basic marketing: a global managerial approach /	658.8 Textbook of marketing /	658.8 Strategic marketing: creating competitive advantage /	658.8 Strategic marketing planning /	Next

There are no comments for this item.

Koha online