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Strategic marketing management: planning, implementation and control.

Additional authors: Gilligan, Colin.

Edition statement:3rd ed. Published by : Butterworth Heinemann, (Burlington:) Physical details: xii, 867p.

Subject(s): Marketing

Year: 2005

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	658.8 (Browse shelf)	Available		88604

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