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Four pillars of profit-driven marketing: how to maximize creativity, accountability, and ROI.

Published by : Tata Mcgraw Hill Publishing, (New Delhi:) Physical details: vii, 232p.

Subject(s): Profit | Marketing- Management | Communication in marketing | Rate of return

Year: 2009

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Kuvempu University Library	658.8 (Browse shelf)	Available		88624

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