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Banking and financial services in India: Marketing redefined / by Renu Sobti, . Publication: Delhi : New Century Publications , 2003 . xx,425p. ; Date: 2003 Availability: Items available: Kuvempu University Library (1),

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Bank marketing / by Misra, Bindhu Bhushan. Publication: New Delhi : Discovery Publishing House , 2008 . v,1335p. ; Date: 2008 Availability: Items available: Kuvempu University Library (1),

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Marketing of banking services: for CAIIB examination / by Chacko, Oommen. Publication: Delhi : Macmillan India , 1999 . xviii,638p. ; Date: 1999 Availability: Items available: Kuvempu University Library (2),

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Bank marketing / by Mishra, Bidhu Bhusan. Publication: New Delhi : Discovery Publishing House , 2008 . 297p. ; Date: 2008 Availability: Items available: Kuvempu University Library (1),

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Marketing of financial services in banking sector in India. by Faizanuddin, Md. Publication: New Delhi: A.P.H. Publishing Corporation, 2012 . xi, 193p. Date: 2012 Availability: Items available: Kuvempu University Library (1),

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