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Sarin, Sharad.
Strategic brand management for B2B markets: a road map for organizational transformation. Textual Documents - New Delhi: Response Books, 2010 - xix, 262p.
Product management Branding (Marketing) Brand name products- Management
658.827 /
Strategic brand management for B2B markets: a road map for organizational transformation. Textual Documents - New Delhi: Response Books, 2010 - xix, 262p.
Product management Branding (Marketing) Brand name products- Management
658.827 /
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